スイカの音楽Filed under: China | Tags: sjm, snsd steals, snsd takes super junior award, super junior m, too perfect controversy, too perfect mv, too perfect mv gone, too perfect mv removal
After removing the original Chinese music video for Super Junior M’s new comeback song, Too Perfect [太完美], SMENT has finally finished “editing” the subtitles and seems to have left the MV alone for good. Unfortunately, after tearing down the MV twice for pointless subtitle editing, the views have dropped from what was originally over 1 million (or could have been 2 million had the company not privatized the video for a second time) to about 450,000.
Because the change in subtitles were hardly noticeable in the first edit, Super Junior M fans were left devastated and confused at the company’s sudden decision to remove the video after it had received so many views and much positive feedback. A simple theory of the video’s removal suggests that because the MV was so popular, SMENT purposely removed to encourage viewers to watch the company’s other MVs, such as SNSD’s new music videos. This is one of the most obvious reasons since SNSD was originally accused of being favorited and supposedly receiving underhand promotions from SMENT (i.e. SNSD has received music awards initially awarded to Super Junior, but because SMENT wanted to help SNSD gain popularity, the award was given to the less talented all girl’s group.)
Another theory proposes that because the original Chinese MV for Too Perfect gained more than 1 million views within the first few hours of its upload, SMENT may have taken the MV down to promote the Korean version instead, which only had 400,000+ views at the time.
Regardless of SMENT’s real reason, the removal of the original MV has caused the views to drop significantly as many fans have given up checking whether or not SMENT has decided to upload the video. Perhaps this was SMENT’s original plan after all?
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